Keep Calm and Carry on Marketing Whitepaper Featured Image

Keep Calm and Carry on Marketing

Why POSITIVE+ Online takes the stress out of print, even when you need to get to market FAST!

The chancellor had teased a government lifeline but no one expected THAT!

Whether it’s a sudden change to stamp duty, another ‘Eat out to help out scheme’ or a VAT Cut, businesses need to be able to react FAST.

But when the marketing team is already juggling several tasks, and you suddenly need to launch a campaign within days, it can all get a bit too much! ๐Ÿ˜ฑ

So how can you calmly react to these types of opportunities and get to market before your competitors?

POSITIVE+ Online is your ultimate stress reducer that cuts print turnaround from weeks to days with these power features:

๐Ÿš€ Faster Go-to-Market: Launch a campaign within 48 hours.

๐Ÿ›’ Easy Ordering: Automated proofing ensures jobs are submitted without delay.

๐Ÿง‘๐ŸฝPersonalisation & Customisation: Personalised solutions that resonate with your target audience.

๐Ÿ˜ŒStress Reduction: Online templated artwork to ensure brand consistency across numerous sites.

Our latest guide tells you all you need to know about Online Ordering Solutions and how POSITIVE+ Online can help you get to market FAST!

Don’t miss out – download the guide now โฌ‡๏ธ

Keep Calm and Carry on Whitepaper Cover Image

Magic of Mail

As we step into 2025, the design world is undergoing a thrilling transformation. From AI-driven creativity to bold, inclusive visuals, this year’s trends showcase innovation and diversity.

POSITIVE+ is committed to implementing cutting-edge trends that redefine creativity and engagement.  Here are our Top Design Trends for 2025:

  1. AI-Enhanced Creativity

AI is set to become an indispensable tool for enhancing creativity in 2025. Designers can leverage AI-assisted processes to generate unique patterns, innovative colour schemes, and layout suggestions, pushing creative boundaries like never before. For instance, Nike’s recent AI-generated campaign utilized Midjourney AI alongside Adobe Photoshop for finishing touches, showcasing the potential of AI in crafting groundbreaking designs.

2. Immersive 3D Experiences

Designs in 2025 will reach new levels of realism, transforming products into highly detailed renders that feel almost tangible. This trend is revolutionizing product presentations, making them more immersive and captivating. With technological advancements, 3D design is becoming more accessible, enabling websites and digital platforms to incorporate interactive 3D elements. These innovations blur the lines between digital and physical realities, creating engaging user experiences.

3. Typography as Art

Typography is evolving beyond readability to become a central artistic element in design. Custom, expressive typefaces that convey emotion and personality will dominate. Additionally, kinetic typography—where text moves and transforms—will gain popularity, especially in digital mediums, adding dynamic flair to designs.

2025 Design Trends Typography as Art

4. Maximalism and Bold Colours

In stark contrast to recent minimalist trends, 2025 will embrace maximalism. Vibrant color palettes, intricate patterns, and layered designs will create visually rich and dynamic compositions. This trend celebrates abundance and encourages bold, unapologetic statements in design, making every element stand out.

2025 Design Trends Maximalism and Bold Colours

5. Inclusive and Diverse Representation
Design in 2025 will place a strong emphasis on authentic representation of diverse cultures, body types, and experiences. This shift aims to create meaningful connections through illustrations, photography, and design aesthetics. Authenticity and inclusivity will be key drivers in shaping impactful narratives.

2025 Design Trends- Inclusive and Diverse Representation.

Key Takeaway
What’s the one thing you want people to remember? Make that element impossible to miss. Then, ruthlessly eliminate everything that doesn’t support it. And don’t underestimate the power of white space—it’s what makes bold elements truly stand out.

Conculsion
From incorporating immersive 3D experiences and embracing maximalism to authentic representation of diverse cultures, POSITIVE+ ensures clients receive innovative solutions that stand out in an ever-evolving market. Discover more.

Want to bring your ideas to life? Get in touch here or email hello@wearepositive.com

Elli-May Green

Meet Elli-May 

Elli-May Green, our experienced Head of Design, is dedicated to taking POSITIVE+ clients to the next level. We caught up with her for a quick five-minute chat to learn more.

Elli-May Green

What is your New Year’s Resolution?
To have a healthier relationship with coffee, which is very ambitious!

What sectors do you mostly work with?
Design & Marketing, Fragrance & Cosmetics and Retail.

What are your main specialisms?
Design, Point of Sale and Client Services. 

How do you approach design?
There are three responses to a piece of design. Yes, No and WOW! WOW is the one I aim for.

What is your favourite food?
Pick N Mix (Fizzy all the way)

What is your favourite drink?
If feeling classy a cheeky red, if in doubt Gin & Tonic.

Where would we find you at the weekend?
Social me loves a bottomless brunch. Hermit me loves a sofa day, film on and lots of snacks.

Read Elli-May’s Top Design Trends for 2025 here

At POSITIVE+, our state-of-the-art design studio offers an extensive range of skills, including 2D & 3D Creative Design, Retail Graphic Design, Digital Design & Artwork, as well as Standard Artwork Requests.  Discover more here.  

Follow POSITIVE+ on Instagram and keep an eye on our stories to see if Elli-May can kick her coffee addiction!

Wising you a Merry Christmas and a Happy New Year! Season’s greetings from all the team.

Christmas Opening Hours

As we approach the end of another busy year, we would like to say thank you to all of our wonderful clients for their constant support over the last 12 months.

We hope you enjoy a well-deserved break this festive season! Please note our seasonal opening hours below.

Christmas Opening Hours:
Fri 20th December- Last day for dispatch
Mon 23rd December- Open as usual
Tue 24th December- Closed from 1pm
Wed 25th Dec to Wed 1st Jan- Closed
Thu 2nd Jan to Fri 3rd Jan- Open as usual
Mon 6th January onwards- Open as usual

SEASON’S GREETINGS FROM ALL THE TEAM AT POSITIVE+ 

Supercharge Marketing Efficiency whitepaper

Supercharge Marketing Efficiency

How you can go to market quicker than ever before by changing the way you order print. 

Picture this: With their new Manager, the England team has unexpectedly reached another final, which could spell a bumper weekend for your business.

But how on earth can you get all the necessary promotional materials to ALL your sites, especially as they need to be personalised with the right details for each location? ๐Ÿ˜ฑ

Don’t let antiquated print ordering cripple your marketing. POSITIVE+ Online is your secret weapon that reduces print turnaround from weeks to days with these power features:

๐Ÿš€ Speed to Market: Rapid print and delivery turnarounds.

๐Ÿ’ท Cost Efficiency: Reduced design bills and cost-effective printing.

๐Ÿ›’ Streamlined Ordering: Easy-to-use and accessible.

โœ… Brand Consistency: Locked elements on templates and high-quality printing.

Our latest guide tells you all you need to know about Online Ordering Solutions and how POSITIVE+ Online can help you get to market quicker than ever before.

Don’t miss out – download the guide now โฌ‡๏ธ

Or request your FREE printed copy here.  

Supercharge Marketing Efficiency whitepaper