Case studies

GHOST ‘Keep Dreaming’

GHOST Fragrances and Great Ormond Street Hospital collaborated on a new special fragrance. POSITIVE+ produced the dreamy Point of Sale.

Designer Parfums has a strong portfolio of designer, lifestyle & celebrity fragrance brands. They needed innovative Point of Sale to launch GHOST’s new ‘Keep Dreaming’ Fragrance in stores as well as at an important Superdrug Head Office event.

The collaborative project incorporated patient illustrations, designs, and a scent chosen by some of the wonderful young people at Great Ormond Street Hospital. With proceeds from every bottle sold being donated to the GOSH Children’s Charity.

POSITIVE+ designed and produced the in-store launch kits, which included Floor Standing Display Units (FSDU), Countertop Units (CTUs) and Mini Glorifiers.  We took care of the whole process, working to both brand and store guidelines.  At the time of publishing, Keep Dreaming was the best-selling fragrance in Superdrug online and instore!

For the Superdrug Head Office Takeover event we designed, produced and installed a range of Point of Sale items such as giant bottles and cartons, lightbox graphics, floor vinyls, bunting and even balloons.

As a trusted partner, POSITVE+ supports Designer Parfums with various brands from their portfolio though semi-permanent retail displays, permanent shelf trays and event branding for key influencer and industry events.

Benefits to the client

  • Trusted Point of Sale Partner
  • Retail Displays that increase sales
  • Compliance with store and brand guidelines
  • Complete end-to-end service

We have worked with the team for the past 5 years across the various brands in our portfolio at Designer Parfums. They are a trusted Point of Sale partner- extremely reliable, competitive with pricing and professional. We have enjoyed working together collaboratively to deliver outstanding point of sale displays for our key launches.

SA Designer Parfums Ltd

POSITIVE+ is proud to be a long-term partner to Designer Parfums. Our design team are always developing new ways to increase brand visibility, whilst adhering to brand and store guidelines. From 3D renders and in-house production to despatch and delivery, we provide the complete end-to-end service.

Tony Dennington, POSITIVE+
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Reliable, efficient and high-quality supplier delivering a first-class service

POSITIVE + has always and continues to be a reliable, efficient and high-quality supplier delivering a first-class service for all of our print needs! From sourcing new innovative materials in line with our brands values, to large orders we trust Tony and the team will continue to provide competitively priced quotes alongside the upmost quality!

PUIG

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Every time they bring our vision to life beautifully

The Academy has trusted POSITIVE+ to produce a number of our direct mail campaigns in recent years, and every time they bring our vision to life beautifully. The team are so friendly and true professionals: they simply take the stress out of the process. Our experience with them could not have been smoother and I look forward to working with them again in the future.

THE ROYAL ACADEMY OF MUSIC

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POSITIVE+ are a professional agency, who always put the needs of their client first

Their communication skills and attention to detail give you confidence in their project management. No job is too big or small, and they endeavor to turn work around as quickly as possible, with the highest quality. The team are extremely friendly and easy to work with collaboratively, offering a first-class service.

ASPECTS BEAUTY

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They are extremely reliable, competitive with pricing and professional

We have worked with the team for the past 3 years across the various brands in our portfolio at Designer Parfums. They are extremely reliable, competitive with pricing and professional and we have enjoyed working together collaboratively to deliver stand out point of sales displays for our key launches.

DESIGNER PARFUMS

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It’s great to have a partnership we can really trust

We’ve been working with POSITIVE+ since May 2018 and both the onboarding process and the first year have been extremely positive – they really do live up to their name! The quality of print and their project management skills are key strengths; coupled with the team’s proactive and solutions-based approach it’s great to have a partnership we can really trust.

HOLLYWOOD BOWL GROUP

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