Category: Large Format
Superdrug HQ Takeover
What is Sustain?
POSITIVE+ is proudly subscribed to Sustain®, POPAI’s eco-design indicator tool. But what is it and how can it measure the environmental impacts of your next Point of Sale project?
With sustainability a key topic for our clients and retailers, it is becoming increasingly important for us to measure the environmental impact of display items.
We use Sustain® to generate scores for the following areas:
- Design– Measures the number of components and materials used in a display, analysing its complexity and the design’s environmental impact.
- Supply chain logistics– The tool measures the weight of each component, transport method and distance between supplier and manufacturer.
- Materials, processes & packaging– For each component, the tool calculates the carbon and water content, renewability, recyclability and recycled content.
- Delivery logistics– Analyses the efficiency of the logistics between supplier and customer, by measuring both distances and optimisation of vehicle load.
- Recycled content– Measures the recycled content by percentage weight of both display and packaging materials.
- End of life- This includes ease of disassembly and how the materials will be disposed of; recycled, reused, incinerated or landfilled.
The ability to compare displays against proposed alternatives is a key feature in Sustain®. Once we’ve got the initial results, we can offer recommendations to improve scores, such as how to reduce the carbon footprint and increase the recycled content and recyclability.
Tony Dennington, Chief Commercial Officer & Sustainability Officer at POSITIVE+ said: “Several retailers are now insisting on a sustainability rating for Point of Sale displays. By using Sustain® we can accurately calculate the environmental impact and make recommendations on where further improvements can be made.”
POSITIVE+ help clients build strong brands by combining creativity with the highest quality print and production. All with professionalism, efficiency and our commitment to sustainability. We are proud to be an approved supplier to Boots, Superdrug, The Fragrance Shop, The Perfume Shop, Fenwick, Harvey Nichols, House of Fraser and other retailers.
From creative design and in-house production to liaising with retailers and installation, we take care of the whole process. If you need a sustainability rating for your next Point of Sale project, we would love to hear from you. Contact Tony Dennington today on 020 8544 5500 or email tony@wearepositive.com
Copra Ball
POSITIVE+ transformed the Royal Lancaster Hotel in London with stunning event branding for the most prestigious Cosmetics and Perfumery event of the year.
Over 500 beauty and fragrance insiders came together to celebrate and raise essential funds for industry charity Look Good Feel Better UK on Thursday 9th November.
We were delighted to host some of our clients at our table and our team had a wonderful time catching up with our fabulous beauty and fragrance friends.
POSITIVE+ helped Copra make the right impression by producing a range of impactful event materials including wall vinyls, window vinyls, column vinyls, showcards, table plans, table cards, menus and more! We took care of the whole process, from the site survey and printing to installation and de-rigging.
Founded in 1981, COPRA is a non-profit membership organization set up to provide a focus for the cosmetics and perfume industry. At the Ball Dior Beauty was awarded ‘The Copra Supplier Excellence Award’ and Annalise Fard, Beauty Director of Harrods Beauty won ‘The Copra Industry Excellence Award’.
Debbie Trumper of Copra said “Thank you to POSITIVE+ for supplying all our event branding for this year’s Copra Ball, it was amazing. The service and professionalism from the whole POSITIVE+ team has been exceptional”.
POSITIVE+ has a wealth of experience in the event branding and point of sale industries. To discuss your next project, email Tony Dennington today tony@wearepositive.com
Cloud reaches new heights
Father’s Day Campaigns
Copra Ball 2023
We were honoured to attend, sponsor and produce the event branding for the prestigious Copra Ball.
Over 500 beauty and fragrance insiders came together to celebrate and raise essential funds for our industry charity Look Good Feel Better UK at the Royal Lancaster London on Thursday 10th November.
We were delighted to host some of our clients at our table and our team had a wonderful time catching up with our fabulous beauty and fragrance friends.
Founded in 1981, COPRA is a non-profit membership organisation set up to provide a focus for the cosmetics and perfume industry. We helped them make the right impression by producing and installing a range of impactful event materials including wall vinyls, window vinyls, column vinyls, showcards, table plans, table cards, menus and more!