Fragrance Foundation Awards

16 May 2022
By Kim Sullivan

Fragrance Foundation Awards c

It was a pleasure to sponsor, attend and produce a range of printed collateral for last week’s Fragrance Foundation Awards.  Known as the ‘Oscars of the fragrance industry’, over 500 industry guests and celebrities came together at The Brewery in the City of London to celebrate the artistry and creativity of fragrance.

Fragrance Foundaition Awards

Celebrating 30 years, the Awards recognise excellence within the fragrance arena, across 21 categories.  The event was hosted by TV Presenter Natasha Kaplinsky, Chairman of The Fragrance Foundation UK Annalise Fard, and its CEO Linda Key Jackson.

Fragrance Foundation Awards

The Fragrance Foundation was first founded in New York in 1949 by Chanel, Coty, Elizabeth Arden, Guerlain and Helena Rubinstein, and has affiliates in Austria, France and the United Kingdom.

Fragrance Foundation Awards Tony Dennington

We produced a range of elegant event branding for ceremony including brochures, menu programmes and even bespoke bank notes!  Plus, our team enjoyed catching up with some of our lovely clients and fragrance friends.

Fragrance Foundation Awards Menu(Image credit: Moyses Stevens)

The winners of the 2022 UK Fragrance Foundation Award are as follows: –

 Media Campaign: Juliette has a Gun – Pear Inc.

Design & Packaging: CHANEL – No5

Interior Fragrance: Liberty – Hera

Independent Fragrance: Experimental Perfume Club – Iris Carmin

Perfume Extraordinaire: Editions de Parfums Frederic Malle – Synthetic Jungle 

Readers’ Choice: Dior – Miss Dior

People’s Choice: Dior – Sauvage Elixir

Newcomer: NEST New York & Wylde Moon

Innovation: Paco Rabanne – Phantom

Limited Distribution: CHANEL – Le Lion de CHANEL

Online Retailer of the Year: The Perfume Shop

Retailer of the Year: Harrods

Best New Fragrance: Paco Rabanne – Phantom

Best New Fragrance Collection: Maison Francis Kurkdjian – Collection Cologne Forte

Ultimate Launch: Paco Rabanne – Phantom

Best New Fragrance in the last 30 Years: CHANEL – Coco Mademoiselle

Fragrance Foundation Awards brochure

Fragrance Foundation Awards

Fragrance Foundation Awards Brochure

Boyzlife at Fragrance Foundation Awards

15 April 2025

GANT Retail Activation

Launching GANT’s signature fragrances with standout Point of Sale displays, boosting brand visibility in high street retail.
19 March 2025

Ready for the Renters’ Rights Bill?

By utilising marketing materials and direct mail, proactive letting agents can ensure a smooth transition for landlords and tenants.
26 February 2025

Van Cleef & Arpels Installations

Elevating ‘Collection Extraordinaire’ with stunning captivation sites, enhancing brand presence and customer engagement in John Lewis stores.