News & Insights

Many businesses, particularly small to medium sized companies, are often unsure whether to outsource their printing requirements or to try and print in-house. If your company is considering moving their commercial printing in-house, you may want to consider the following:

• Equipment costs – high-quality, professional printing equipment can be extremely expensive to purchase. Unless you’ll be printing large runs on a regular basis, it’s unlikely that you will ever recoup the initial expenditure in savings versus outsourcing. That being said, if you are looking for a way to produce easy prints in house, then go to brothermobilesolutions.com for a variety of printing products to meet the needs of your business.

• Cost of materials – It’s easy to over or underestimate your requirements when it comes to purchasing print supplies. Either way it can be costly in terms of time or finances. With an outsourced printer, you pay for exactly what you need and no more.

• Training costs – One aspect of in-house printing that many neglect to consider is the human element. Positive Images UK have a team of skilled and highly experienced print professionals, who can advise on the right technique for the job, as well as operate all of the equipment. If you print in-house, how much resource would you need to commit to making sure you’re people know what they’re doing?

In terms of cost it is apparent then that in-house printing can be extremely expensive, but what further benefits are offered by a professional printing company?

• Storage – You can adopt a just-in-time delivery method to ensure your collateral is delivered when you need, so as to free your storage space.

• Time – Outsourcing your print requirements allows you to focus on what you do best… running your business. Deadlines and quality control should be the responsibly of the printer, freeing up more time for you.

• Flexibility – With outsourced printing you can easily ramp-up or scale down your printing due to requirements.

• Innovation – you can be confident that any professional printer has the most up-to-date software and print technology available, providing you with the best possible commercial printing solutions. For example PIUK use Web2Print; an innovative solution offering online product creation, print ordering and stock control which allows you to take control of your brand.

For expert advice on whether outsourcing your printing could save money for your business please contact Danny Sullivan by emailing danny@wearepositive.com.